Assigning Content to Writers: The Process

How to optimize your content creation process

Everything is simple (not easy) when you first start your business. You’re likely a one-man-show: you handle the research, writing, editing, and posting of all your content.

But there’s a limit to how much you can grow without hiring. At a certain point, you’ll max out your individual capacity to work and you’ll have to bring on some help.

If you don’t have writers, I recommend reading the following articles first:

1. How to create SOPs

2. How to hire writers

For those of you who are more experienced (and new people who want a glimpse of their future), let’s get started.

How to Assign Content to Your Writers

Tools I use for managing writers

You’re going to need the following tools for this guide:

• Asana

• Surfer SEO

You can find links to these (free trial if available) in the article below:

Important SEO Tools That You Need to Use if You Want to Make it

Step one: Setting up Asana

Open up Asana and click on “Create a new project”. On the next screen, click on “Blank project”.

Fill out the information on the next screen to set up your board.

I recommend setting up a “Content” team. Even if you don’t have other teams, it’s smart to optimize everything so that your future growth goes smoothly (you may need to add other teams as your grow).