Authority Marketing

Authority Marketing

Google Search Results are Worse Than Ever

WTF is going on?

Tetra's avatar
Tetra
Oct 09, 2023
∙ Paid
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Open up Google in a new tab and search “water boiler not turning on”.

Here’s the featured snippet that comes up for me.

You read that right.

According to Google’s amazing algorithm, an AI-generated site claiming that unresolved childhood issues could prevent your water boiler from turning on is the best result on the internet for this query.

Now try “how many tails a cat has.”

Obviously we all know that cats have nine lives (that’s just basic science) but nine tails? Really?

Type in “how many legs does a chicken have.”

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