Q&A October 2022

Answers to SEO and online business questions from Twitter

In this month’s Q&A roundup I’m going to answer SEO and online business questions from anons on Twitter.

I recommend following me and turning on notifications so you don’t miss next month’s Q&A. You can view the answers to last month’s questions here.

Are there any downsides to publishing news content?

BowTiedPsyduck @BowTiedPsyduck

@BowTiedTetra Eventually, "all" how-to's & info articles and money posts will be published in a silo. Thoughts on becoming more of a news publisher or increasing nr of silos? Is there a downside to publishing news?

Yes. If you have too many pages you can exceed your site’s crawl budget.

It might seem like Google has unlimited resources, but they don’t. They assign a crawl budget to each site that limits how many pages Googlebot will crawl and index.

This isn’t usually a problem unless you have a large site with thousands of pages. If Google is finding and indexing all of your pages (you can check this in Search Console) then you don’t have any issues. If they aren’t then you may be exceeding your site’s crawl budget.

If you want to publish news content, I don’t recommend writing random articles that don’t have any search volume. Base your news content off of trending keywords using Google Trends.

Is there any way to speed up SEO?