Awsome article. How many articles do you recommend in each "silo" before moving on to the next? Was thinking 20 for each silo with 5 silos (so that 100x contain the "foundation of the site"). Would that typically be a natural split between some guides, how-tos, comparisons and information articles or do you have a recommended split between monetized articles and informational?
BowtiedFox referred me to your substance. Great stuff. Question I have is, if I am building a SaaS (And need to establish authority) should I narrow the number of silos I write about to be relevant to my SaaS product?
Let’s say you were starting a criminal defense firm, but you also would do some personal injury and bankruptcy. You’d be looking at which topic had the best keywords to use, start there, then start writing for the next (ie criminal defense first, then bankruptcy)? Do I sort of understand what you are saying?
Hey Tetra - Thanks so much for the great content! I have 2 questions below:
- How would the content writing advice change if someone is trying to build topical authority for an e-commerce site, versus an affiliate marketing? I’m guessing the broader strategy wouldn’t change too much, just that an e-commerce site would only focus on informational articles (as opposed to best of lists, product reviews, etc.). Is that correct?
- When writing content to support a Shopify based e-comm site, where should the actual writing happen? The "pages" and "blog posts" sections of Shopify are very limited in terms of customizability, so I was wondering if there is a better alternative.
Is it necessary to use your face/identity for an 'About Us' page to establish credibility in the niche? I'm sure it would help but I'd prefer to stay anon. It would help to hear how you go about it. Thanks Tetra!
Would you say a pop-culture review site that has content silos on movies, books, comics, games is a good concept to execute this topical authority model?
Awsome article. How many articles do you recommend in each "silo" before moving on to the next? Was thinking 20 for each silo with 5 silos (so that 100x contain the "foundation of the site"). Would that typically be a natural split between some guides, how-tos, comparisons and information articles or do you have a recommended split between monetized articles and informational?
Any idea if Google would find it weird or not rank me as high if I posted two or three pieces of content per day?
Also - I'm just barely in the green on using SEOSurfer for my first article, I think a 79. Do you think it's worth working to a 90 or 100%?
Great stuff! I’m really excited for this substack. I’ve built multiple websites but I’m starting at zero in terms of affiliate marketing knowledge.
Do you have a book or another resource you recommend to learn the absolute basics?
Also, what’s the best way to find 5-10 sites that are good examples of what a successful site might look like after a few months?
BowtiedFox referred me to your substance. Great stuff. Question I have is, if I am building a SaaS (And need to establish authority) should I narrow the number of silos I write about to be relevant to my SaaS product?
Let’s say you were starting a criminal defense firm, but you also would do some personal injury and bankruptcy. You’d be looking at which topic had the best keywords to use, start there, then start writing for the next (ie criminal defense first, then bankruptcy)? Do I sort of understand what you are saying?
With this strategy is it better to post 20 articles per silo all at once or daily for more impact on Google?
Hey Tetra - Thanks so much for the great content! I have 2 questions below:
- How would the content writing advice change if someone is trying to build topical authority for an e-commerce site, versus an affiliate marketing? I’m guessing the broader strategy wouldn’t change too much, just that an e-commerce site would only focus on informational articles (as opposed to best of lists, product reviews, etc.). Is that correct?
- When writing content to support a Shopify based e-comm site, where should the actual writing happen? The "pages" and "blog posts" sections of Shopify are very limited in terms of customizability, so I was wondering if there is a better alternative.
Thanks!
Is it necessary to use your face/identity for an 'About Us' page to establish credibility in the niche? I'm sure it would help but I'd prefer to stay anon. It would help to hear how you go about it. Thanks Tetra!
The Beaver is in. Thanks Tetra...
Would you say a pop-culture review site that has content silos on movies, books, comics, games is a good concept to execute this topical authority model?